February 8, 2012 § Leave a comment
The University of Oregon asked Second Story to develop this highly engaging 3 part installation. Functioning as the starting point for university tours, the interactive installation, is meant to inform and inspire around the heritage of the Alumni organization and it’s potential future.
My favorite and most impressive bit is certainly the floor to ceiling, touch sensitive video cascade that highlight various aspects such as: LEARN (Academics), COMPETE (Athletics), LIVE (Student Life), EXPLORE (Campus and Community), and HONOR (Notable Ducks). The interactive table recognizes every alum ever been to the university and “Entry Wall” highlights the events of the day at the university.
It’s refreshing to see a university creating such an outstanding experience. Money well invested into the creation of an iconic point of entry. Nothing about this installation seems boring. It really is a great way to communicate several aspects in one inspiring intervention.
I’m curious to see how the university will keep the experience alive and fresh in 6, 12, 24 months so that it serves not just potential new students.